Productboard vs ShipTell at a glance
Productboard details checked on its own site in October 2026.
Source: www.productboard.com/pricing/
When Productboard is the right choice
If you have several product managers who need roadmaps, prioritization scores, customer segments and AI analysis of a large pile of feedback, Productboard is built for that work. Its Business plan includes 25 contributors and 500 AI credits per maker each month.
If you are one or two founders, most of that sits unused. You need a list of what customers ask for, a vote count, and a way to tell people when it ships.
What ShipTell gives a small team instead
ShipTell's roadmap is public. Customers submit requests and vote, and you move them from Submitted to Shipped. Requests can also come straight from the support inbox. When you publish a changelog, written by AI from your GitHub pull requests, ShipTell matches it to open requests and emails everyone who voted.
Who ShipTell is not for
- Product teams with several product managers who need prioritization frameworks and roadmaps per team.
- Companies that need SSO, SCIM and custom roles. Productboard Enterprise covers those.
- Teams that do not ship software from GitHub.
Why teams leave Productboard
Real frustrations that drive the switch.
No public prices: Business needs a demo, Enterprise needs sales
The Business plan has a minimum of 5 makers, the people who own roadmaps
Built for product managers who prioritize across many teams
No support inbox: customer conversations stay in another tool
Why they choose ShipTell
Everything you need, none of the bloat.
Prices on the page: Starter $29/mo, Pro $49/mo for up to 5 team members
Start a 7-day trial yourself, no demo and no credit card
A public roadmap with voting, plus a shared inbox, live chat and email ticketing
A changelog written by AI from GitHub, and voters emailed when their request ships
Frequently asked questions
How much does Productboard cost?
Productboard does not publish prices. Its pricing page, checked in October 2026, lists Business (request a demo) and Enterprise (contact sales). Pricing is based on the number of makers, with a minimum of 5.
Does Productboard have a free plan?
No free plan is listed on Productboard's pricing page as of October 2026. Only Business and Enterprise are shown.
How much does ShipTell cost?
Starter is $29 a month and Pro is $49 a month for up to 5 team members. Both start with a 7-day free trial and you do not need a credit card to begin.
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